Stronico – Steroids for Networking We help the world’s best salesmen build better networks

Last night I attended the StartUp Atlanta January event (on the web at StartUpAtlanta.org, @StartupAtlanta on Twitter) where about 60 or so members of the Startup community mixed, mingled, and listened to 5 presentations by new Startups in Atlanta.

The community was quite nice, and the venue, Ignition Alley was cool too.  Ignition Alley is a co-working facility about four miles away from Stronico HQ which is on my short list of places to go when I need an office.   I had a great time meeting everyone and the event was quite well run.

And now, the contestants!  We listened to the presentations, and voted via twitter for our favorites, here were mine, recorded here for posterity.  I judge startups by the following criteria, on a scale of 1-10 (higher is better).  I thought I would share it here for the first time.

1. Problem Solving - It can be a cool product, but does it make anyone’s life easier?
2. Actual Customers - I am defining the customer as someone with both problems and money.
3. Simplicity of Pricing – can the fees be described to anyone, do you need more information about the prospect before you can offer a quote?
4. Chicken and Egg Problem – does the product require a lot of Customer A before Customer B becomes interested,  and vice versa?  This applies a good bit to middleman/broker type companies like E-Bay.
5. Remarkability – that is to say, can someone who heard a quick presentation about it describe it to someone the next day, and have it be understood?

Note, I do not judge the passion of the founders, quality of marketing, execution etc.  That’s too hard to judge based off of a short presentation. Read more on A Successful Evening at StartUp Atlanta…

Popularity: 9% [?]

As you might expect, most of the traffic comes from Google, and curiously most of the search terms are about problems with QuickBooks.  The How To Fix series is the second most popular.  Happily the search term “Visual Contact Management” is a prominent search term as well.  I’m still debating as to whether or not the photos in the blog posts are of any use or not.

Read more on A note about the Stronico blog traffic…

Popularity: 1% [?]

Thanks to the intrepid design heroes at Mock Advertising we now have  a new home page at Stronico.com.  Please check it out and let me know what you think.

Popularity: 1% [?]

Numerous readers have pointed out to me that I have not written a description of Stronico on this blog.  So, with no further ado…

Stronico is a web application that helps you remember who you know, and how you know them.  It connects the contact with the context.  I came up with the idea to solve one of my persistent problems; forgetting the names and faces of everyone I met.  The only good way I can remember people is to think of how I am connected to them.  Did I work with that person, were we neighbors?  Did that person work with my neighbor’s cousin’s roofing contractor?

Read more on What is Stronico Contact Management?…

Popularity: 2% [?]

Some of you may have noticed the Mailing List Signup form on the right side of the site.  Please do sign up for the mailing list, we use that to offer special deals and news.

Read more on Please Sign Up for our Mailing List…

Popularity: 5% [?]

It’s been an unexpectedly large amount of work, but I am quite happy with the blog on WordPress.  All of the tweaks should be done in the next week.  WordPress did go out of it’s way to please with their lovely “Blogger to WordPress” plugin.

Read more on On the whole, I’m quite happy with WordPress…

Popularity: 6% [?]

So, after a reasonable amount of work, we have moved the blog to a different server and blogging platform.  On the whole, I’m liking WordPress far more than Blogger.

Popularity: 6% [?]

As of today Stronico is sponsoring one of my earlier projects, JargonDatabase.com. This is my first step in grassroots marketing.

Popularity: 1% [?]

While I’ve been working on the Stronico Contact Management application, I’ve neglected to update the site.

I did create the Stronico public site – check it out and let me know what you think!

Read more on A belated return to blogging…

Popularity: unranked [?]